Best Seller
Ouidad Curl Shaper Good As New Moisture Restoring Shampoo bottle with a tan label
A tan bottle of Ouidad shampoo on a reflective shelf
Back of Ouidad Curl Shaper Good As New Moisture Restoring Shampoo bottle
Ouidad Curl Shaper Good As New Moisture Restoring Shampoo liter bottle on a white background
Travel-size Ouidad Curl Shaper Good As New Moisture Restoring Shampoo bottle
Back of travel-size Ouidad Curl Shaper Good As New Moisture Restoring Shampoo bottle

Curl Shaper Good As New

Moisture Restoring Shampoo
$12.00
This sulfate-free shampoo washes away impurities and excess oil without stripping your hair. helping restore your curl pattern.
Moisture Cleanse Volume
Best For: Waves & Loose, 2A-2B
4.5 stars (346 reviews)
30-Day Satisfaction Guarantee30-Day Satisfaction Guarantee
Curl Experts Since 1984Curl Experts Since 1984
Free Shipping on Orders $65+Free Shipping on Orders $65+
Ouidad Curl Shaper Double Duty Weightless Cleansing Conditioner bottle with a tan label
Curl Shaper Double Duty
Weightless Cleansing Conditioner
MoistureConditionVolume
3.4oz

Clean, Voluminous, and Bouncy Curls

Who is it for

Loose Curls & Waves

Why you'll love it

- Sulfate-free shampoo that removes impurities and excess oil without stripping curls

- Infused with botanical essences to help strengthen curls and prevent breakage

- Adds weightless moisture to enhance curl definition and shine

- Gentle enough to use daily

Why it's special

Free From Parabens, Sulfates, Mineral Oil, Phthalates, Petroleum, Gluten

Curl Routine

Perfect for cleansing your hair at the start of your wash day routine

Expert Curl Tip

"Never bunch or scrub curls together while shampooing, as this roughens the cuticle, weakens hair, and causes frizz. For curls that are drier, focus on cleansing at the scalp and do not apply shampoo to ends. The shampoo will cleanse the ends of curls as it is rinsed out."

NIKKI K.

EDUCATOR

Before & After Gallery

Before
After

How To Use

Massage through wet hair. After rinsing, follow with Curl Shaper Double Duty Weightless Cleansing Conditioner.

Complete Your Routine

Complete your routine with other curl-loving essentials from the collection to add volume & boost moisture at every step of your curl care.

Ouidad Curl Shaper Good As New Moisture Restoring Shampoo bottle with a tan label
Best Seller
Curl Shaper Good As New
Moisture Restoring Shampoo
1200
Moisture Cleanse Volume
Best For: Waves & Loose, 2A-2B
• Sulfate-free shampoo that removes impurities and excess oil without stripping curls
• Infused with botanical essences to help strengthen curls and prevent breakage
• Adds weightless moisture to enhance curl definition and shine
• Gentle enough to use daily
• Free from: Parabens, Sulfates, Mineral Oil, Phthalates, Petroleum, Gluten
...
Ouidad Curl Shaper Double Duty Weightless Cleansing Conditioner bottle with a tan label
Best Seller
Curl Shaper Double Duty
Weightless Cleansing Conditioner
3600
Moisture Condition Volume
Best For: Waves & Loose, 2A-2B
• Creamy, lather-free formula gently removes buildup without stripping curls while adding weightless moisture to condition
• Multitasking formula can be used as a daily cleansing conditioner or a co-wash
• Detangles while infusing weightless moisture into every curl
• Free from: Silicones, Parabens, Sulfates, Mineral Oil, Phthalates, Petroleum, Gluten,...
Ouidad Curl Shaper Good As New Moisture Restoring Shampoo bottle with a tan label
Best Seller
Curl Shaper Good As New
Moisture Restoring Shampoo
1200
Moisture Cleanse Volume
Best For: Waves & Loose, 2A-2B
• Sulfate-free shampoo that removes impurities and excess oil without stripping curls
• Infused with botanical essences to help strengthen curls and prevent breakage
• Adds weightless moisture to enhance curl definition and shine
• Gentle enough to use daily
• Free from: Parabens, Sulfates, Mineral Oil, Phthalates, Petroleum, Gluten
...
Ouidad Curl Shaper Take Shape Plumping & Defining Cream jar with a tan label
Curl Shaper Take Shape
Plumping + Defining Cream
2600
Soft Hold Definition Volume
Best For: Waves & Loose, 2A-2B
• Defining cream that establishes a curl memory to help reform curls, add softness, and leave a natural, effortless finish
• Infused with moisturizing ingredients best for medium-to-thicker hair textures
• Shapes curls and builds voluminous lift while maintaining soft, natural movement
• Helps protect curls from heat and UV damage
...
Shop Collection

Overall rating: 4.469741 / 5 from 347 reviews.

AI Generated Review Summary

The Curl Shaper Good As New Moisture Restoring Shampoo is praised for its ability to enhance curl definition, reduce frizz, and provide weightless moisture. Customers appreciate its gentle formulation, which is free from harmful chemicals and suitable for daily use. The shampoo is also noted for its pleasant fragrance and effective results, even in high humidity conditions.

Summary topics

  • Curl Appearance (6%): It was reported by customers that the product makes their curls look fresher and more hydrated.
  • Frizz Reduction (5%): Customers expressed appreciation for the product's ability to reduce frizz and make their curls smooth and shiny.
  • Hair Softness (34%): A significant amount of customers expressed satisfaction with the Curl Shaper shampoo, praising its ability to make their hair soft and hydrated.
  • Hair Feel (14%): Customers loved how this shampoo made their hair feel clean, nourished, and super soft.
  • Product Line Effectiveness (4%): Customers appreciated the Curl Shaper line for its gentle and effective care for curls.

Review topics: ["size","color","weight","smells","feeling","results","look","problem","texture","hair","amount","price","fragrance","shape","scalp","curls","volume","customer service","residue","shampoo","bottle","ingredients","style","conditioner","hydration","formula","works","frizz","ouidad","moisture"].

Review highlights

  • "I just love the way my hair feels and looks after I use this product: loose curls, soft, shiny hair, no frizz, all good." — Kate S.
  • "Moisturizes my hair nicely and takes care of the frizz, smells great too!" — Roseann S.
  • "Great lather and my hair feels so soft and clean!" — Diane b.

Reviews

"carrier never delivered. had to wait 2 extra days to request refund after waiting 10 days already."

— Lynn (1/5)

Best shampoo

"My hair is wavy some days curly others and straight sometimes. This shampoo and the conditioner that goes with it are amazing. It helps me have those good curl hair days"

— Sarah L. (5/5)

This "Good As New" shampoo

"This "Good As New" shampoo really lives up to it's name! Over the time I've been using this I have noticed a real diffrence in how calm my scalp feels, and how nicely moisturized my curls feel. I plan to keep using this one!"

— E L. (5/5)

Not for permed curls

"Clearly the products that I purchased are not for chemical curls i. e. permed hair but for people with natural curls that can frizz during humid weather etc. Chemical curls are not effected by the weather. This shampoo made my hair limp as I do not need moisture for my chemical curls. Thus I'm glad I only purchased a travel size."

— Linda R. (1/5)

Love this

"The lather is awesome and makes my curls feel refreshed. Rinses out good and the smell is good."

— Angela B. (3/5)

New purchase

"I ordered this during the Christmas sale. I've used the Advanced Climate Control Gel for over a year now and love it! So I thought I would try the shampoo and conditioner, I wish I could say that I love the shampoo and conditioner as much as I love the gel but I can't. I'm really sorry Ouidad! But I do plan to continue to use the Gel."

— Shelley S. (3/5)

Good for Waves

"Been using this for a couple of weeks and so far I love it. My hair is definitely less frizzy and doesn’t feel dry. I’m rotating between this and the ultra-nourishing oil one. I do think the oil one brings out more curl, while this one does what it says and works magic on waves. I have combination curls and waves."

— Jessica S. (5/5)

Helps reshape frizzy curls

"Lightweight formula adds moisture and definition without weighing curls down or leaving any sticky residue for a natural finished look. Reduces frizz and flyaways while maintaining natural curl shape and texture and improves manageability overall."

— Ryan T. (5/5)

Adds moisture without buildup

"Keeps my curls defined all day long while still allowing natural movement and flexibility. Keeps curls looking natural rather than overly styled. The conditioner smells great and works well for coarse curls."

— Willis (5/5)

Adds volume to fine curly hair

"Cleanses gently without stripping moisture, leaving my curls refreshed and hydrated after every wash. Leaves my curls soft and manageable, making styling quicker and much easier every single morning."

— Danielle K. (5/5)

Q&A