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+ 5-piece gift set with $65+

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Bottle of VitalCurl®+ Soft Defining Mousse on white background

VitalCurl®+ Spiral Curls

Soft Defining Mousse

$26
$26
Bottle of Curl Shaper Good As New Moisture Restoring Shampoo on white background

Curl Shaper Good As New Wavy Curls

Moisture Restoring Shampoo

$12 - $70
$0
Curl Quencher® Hydrafusion® Intense Curl Cream

Curl Quencher® Hydrafusion® Tight Curls

Intense Curl Cream

$26
$26
Coil Infusion® Triple Treat Deep Conditioner view 1

Coil Infusion® Triple Treat Coily Curls

Deep Conditioner

$38
$38

Our curl types

Spiral S-pattern curls flourish with bounce and natural fullness when healthy. Products that add lightweight hydration and encourage curl definition allow ringlet curls to grow healthier.

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Best sellers

Best Seller
Moisture Lock® Leave-In Conditioner
Model with loose brown curls holding a bottle of Moisture Lock® Leave-In Conditioner near their face
Moisture Lock® Leave-In Conditioner
$10 - $70
$45
$0
Select a size
Best Seller
Curl Quencher® Moisturizing Conditioner view 1
Curl Quencher® Moisturizing Conditioner
Curl Quencher® Moisturizing Conditioner
$24 - $60
$0
Select a size
Best Seller
Botanical Boost® Curl Energizing & Refreshing Spray
Botanical Boost® Curl Energizing & Refreshing Spray
Botanical Boost® Curl Energizing & Refreshing Spray
$22 - $60
$0
Select a size
Best Seller
Moisture Lock® Leave-In Conditioner
Model with loose brown curls holding a bottle of Moisture Lock® Leave-In Conditioner near their face
Moisture Lock® Leave-In Conditioner
$10 - $70
$45
$0
Select a size
Best Seller
Curl Quencher® Moisturizing Conditioner view 1
Curl Quencher® Moisturizing Conditioner
Curl Quencher® Moisturizing Conditioner
$24 - $60
$0
Select a size
Best Seller
Botanical Boost® Curl Energizing & Refreshing Spray
Botanical Boost® Curl Energizing & Refreshing Spray
Botanical Boost® Curl Energizing & Refreshing Spray
$22 - $60
$0
Select a size

Salon-quality products

Gentle sulfate-free shampoos and deep-cleansing formulas for all curl types. Made with good-for-curl ingredients, these cleansers work to remove build-up without stripping essential moisture.

SHOP SHAMPOO
Botanical Boost® Curl Energizing & Refreshing Spray

Botanical Boost® All Curls

Curl Energizing & Refreshing Spray

$22 - $60
$0
Moisture Lock® Leave-In Conditioner

Moisture Lock® All Curls

Leave-In Conditioner

$10 - $70
$45
$0
Moisture Lock™ Mongongo Oil Multi-Use Curl Treatment

Moisture Lock™ All Curls

Mongongo Oil Multi-Use Curl Treatment

$38
$38
Botanical Boost® Curl Energizing & Refreshing Spray

Botanical Boost® All Curls

Curl Energizing & Refreshing Spray

$22 - $60
$0
Moisture Lock® Leave-In Conditioner

Moisture Lock® All Curls

Leave-In Conditioner

$10 - $70
$45
$0
Moisture Lock™ Mongongo Oil Multi-Use Curl Treatment

Moisture Lock™ All Curls

Mongongo Oil Multi-Use Curl Treatment

$38
$38

Stylist Recommend

"Curly clients often wash their hair too often, which can damage curls. Use Botanical Boost® to extend your wash day, and keep curls healthy between salon visits.”​

Jessica O’Brien Ouidad Stylist & Educator

Stylist Recommend

"If you don't water your plants, they won't grow and be healthy. Curls are the same. Keep your hair hydrated with a leave-in like Moisture Lock—it's the most effective way to get soft, bouncy curls."

Jason Hallman Stylist - Ouidad Flagship Salon NYC

Stylist Recommend

"I use Mongongo Oil as a conditioning treatment for my clients who need extra moisture. After shampooing, I work into their wet hair; let it sit for 3-5 minutes, rinse, and style."

Lauren Moser Co-Owner of Hair Lab Detroit

Stylist Recommend

"Curly clients often wash their hair too often, which can damage curls. Use Botanical Boost® to extend your wash day, and keep curls healthy between salon visits.”​

Jessica O’Brien Ouidad Stylist & Educator

Stylist Recommend

"If you don't water your plants, they won't grow and be healthy. Curls are the same. Keep your hair hydrated with a leave-in like Moisture Lock—it's the most effective way to get soft, bouncy curls."

Jason Hallman Stylist - Ouidad Flagship Salon NYC

Stylist Recommend

"I use Mongongo Oil as a conditioning treatment for my clients who need extra moisture. After shampooing, I work into their wet hair; let it sit for 3-5 minutes, rinse, and style."

Lauren Moser Co-Owner of Hair Lab Detroit

Botanical Boost® Curl Energizing & Refreshing Spray

Botanical Boost® All Curls

Curl Energizing & Refreshing Spray

$22 - $60
$0
Moisture Lock® Leave-In Conditioner

Moisture Lock® All Curls

Leave-In Conditioner

$10 - $70
$45
$0
Moisture Lock™ Mongongo Oil Multi-Use Curl Treatment

Moisture Lock™ All Curls

Mongongo Oil Multi-Use Curl Treatment

$38
$38
Botanical Boost® Curl Energizing & Refreshing Spray

Botanical Boost® All Curls

Curl Energizing & Refreshing Spray

$22 - $60
$0
Moisture Lock® Leave-In Conditioner

Moisture Lock® All Curls

Leave-In Conditioner

$10 - $70
$45
$0
Moisture Lock™ Mongongo Oil Multi-Use Curl Treatment

Moisture Lock™ All Curls

Mongongo Oil Multi-Use Curl Treatment

$38
$38

The Curl Experts®

We're stylist created, salon perfected, and curl approved.

Watch & Shop

Check out these videos to see our products in action.