Best Seller
Ouidad VitalCurl®+ Define & Shine Styling Gel-Cream tube on a white background
Ouidad VitalCurl®+ Define & Shine Styling Gel-Cream tube on a mint reflective surface
Swirl of Ouidad VitalCurl®+ Define & Shine Styling Gel-Cream on a mint background
Back of Ouidad VitalCurl®+ Define & Shine Styling Gel-Cream tube

VitalCurl®+ Define & Shine

Styling Gel-Cream
$26.00
This lightweight gel-cream provides the moisture boost of a cream with the curl-defining benefits of a gel for a soft, lived-in look without any crunch.
Definition Medium Hold Style
Best For: Spiral Curls, 2C-3B
4.5 stars (488 reviews)
30-Day Satisfaction Guarantee30-Day Satisfaction Guarantee
Curl Experts Since 1984Curl Experts Since 1984
Free Shipping on Orders $65+Free Shipping on Orders $65+
A white Ouidad VitalCurl®+ Clear & Gentle Shampoo bottle with a soft mint-green label and spiral curl design
VitalCurl®+
Clear & Gentle Shampoo
CleanseHydrationMoisture
6.0oz

Moisturized, Soft, and Defined Curls

Who is it for

Spiral Curls

Why you'll love it

- Styling gel-cream that adds lightweight moisture and definition to curls
- Creates a soft, bouncy, lived-in look without any crunch
- Botanical Omega 3-6-9 Complex targets dry areas and helps improve hair’s natural lipid barrier

Why it's special

Free From Non-Water Soluble Silicones, Parabens, Sulfates, Mineral Oil, Phthalates, Petroleum, Gluten

Curl Routine

Perfect for styling your hair after applying a primer

Expert Curl Tip

“When my clients are looking for the hold of a gel with the texture and moisturizing properties of a cream, this is my go-to. It creates really well-defined, hydrated curls that last all day."​​

CHADWICK PENDLEY

STYLIST

Before & After Gallery

Before
After

How To Use

Apply to wet hair from roots to ends, scrunching to distribute. Let hair air-dry or blow-dry with a diffuser.

Complete Your Routine

Complete your routine with other curl-loving essentials from the collection to boost moisture and define curls at every step of your curl care.

A white Ouidad VitalCurl®+ Clear & Gentle Shampoo bottle with a soft mint-green label and spiral curl design
Best Seller
VitalCurl®+
Clear & Gentle Shampoo
2400
Cleanse Hydration Moisture
Best For: Spiral Curls, 2C-3B
• Sulfate-free shampoo that removes buildup and excess oil without stripping curls
• Low pH gently retains hydration and helps prevent curls from getting stripped of natural oils
• Botanical Omega 3-6-9 Complex targets dry areas and helps improve hair’s natural lipid barrier
• Free from: Silicones, Parabens, Sulfates, Mineral...
Ouidad VitalCurl®+ Balancing Rinse Conditioner bottle on a white background
Best Seller
VitalCurl®+
Balancing Rinse Conditioner
2400
Condition Hydration Moisture
Best For: Spiral Curls, 2C-3B
Description:
Lightweight, moisturizing conditioner that restores essential lipids to dry hair while detangling curls Botanical Omega 3-6-9 Complex targets dry areas and helps improve hair’s natural lipid barrier Low pH gently retains hydration and smooths the cuticle Free from: Silicones, Parabens, Sulfates, Mineral Oil, Phthalates, Petroleum Vegan and Cruelty-free
Ouidad VitalCurl®+ Tress Effects Styling Gel bottle on a white background
Best Seller
VitalCurl®+ Tress Effects®
Styling Gel
2600
Definition Strong Hold Style
Best For: Spiral Curls, 2C-3B
• Strong-hold gel that defines curls and extends the life of your style
• Memory Interlock Technology forms a lightweight lattice to hold curl patterns
• Botanical Omega 3-6-9 Complex targets dry areas and helps improve hair’s natural lipid barrier
• Free from: Parabens, Sulfates, Mineral Oil, Phthalates, Petroleum, Gluten
...
Ouidad VitalCurl®+ Soft Defining Mousse can on a white background
Best Seller
VitalCurl®+
Soft Defining Mousse
2600
Definition Medium Hold Style
Best For: Spiral Curls, 2C-3B
• Soft, defining mousse for lightweight hold and full-bodied volume
• Smooths and adds bounce and shine to spirals without any crunch
• Botanical Omega 3-6-9 Complex targets dry areas and helps improve hair’s natural lipid barrier
• Free from: Silicones, Parabens, Sulfates, Mineral Oil, Phthalates, Petroleum, Gluten, Glycerin
...
Shop Collection

Overall rating: 4.4639177 / 5 from 485 reviews.

AI Generated Review Summary

VitalCurl®+ Define & Shine Styling Gel-Cream offers lightweight moisture and definition for curls, creating a soft, bouncy, lived-in look without crunch. Customers praise its fantastic hold, soft and frizz-free hair, and amazing smell. The product is also free from harmful ingredients and is cruelty-free.

Summary topics

  • Hold (10%): It was observed by customers that the product provides a great hold and provides a nice curl hold.
  • Styling Cream Effectiveness (7%): It was reported by customers that the gel-cream is the best styling cream ever for curly hair.
  • Curl Quality (28%): Many customers pointed out that the product provides a nice, soft curls, making it a popular choice.
  • Product Smell (8%): Customers expressed satisfaction with the smell of the product, describing it as great, amazing, and clean.
  • Curl Appearance (9%): It was noted by customers that the product made their curls look amazing and bouncy day after day.

Review topics: ["size","weight","feeling","smells","quality","results","look","curls","texture","hair","fragrance","hold","style","formula","hydration","gel","volume","touch","compliments","cream","consistency","light","residue","works","frizz","definition","shine","control","line","refresher"].

Review highlights

  • "My curls look really cute and my hair looks healthy." — Nikelover721
  • "This makes my hair looks amazing and provides such great hold!" — Leah
  • "My curls hold nicely, they are well defined and there’s no frizz!!!!" — Tammy P.

Reviews

VitalCurl Styling Gel-Cream

"Gave my curls definition, good hold, stronger than just a cream but not hard like a gel."

— Linda S. (5/5)

Great leave-in

"This is a repeat purchase for me. I use it as a leave-in conditioner on wash days ."

— Danielle S. (5/5)

"This is a lighter hold product. Used primarily if i am just staying home or in and out of water."

— Elizabeth (5/5)

Adds moisture without buildup

"Provides consistent curl results every time I use it, regardless of weather conditions. Perfect for curly hair. Great definition without stiffness. I love this conditioner! It leaves my curls soft and hydrated without feeling greasy."

— Caleb P. (5/5)

Love this product and the texture

"This product has a very satisfying texture, is a great gel cream and I'm happy that I discovered it because it really helps hold my hair and maintain my curls"

— Jay (5/5)

Light hold that feels natural

"Does not work for my hair type. My curls were weighed down. Lightweight feel with impressive curl control. Keeps curls neat without stiffness."

— Montana G. (5/5)

Soft definition without crunchy feel

"Does not dry out my hair, which is rare for a curl focused cleansing product. Great moisture level for coarse or dry curls. I love this conditioner! It leaves my curls soft and hydrated without feeling greasy."

— John (5/5)

Creates fuller-looking curls

"Makes a noticeable difference in curl definition before applying styling products. This styling mousse provides great volume and a light hold. Perfect for my curly hair. Texture is odd, but curl definition is good."

— Barbra L. (5/5)

Deep hydration without heavy residue

"Works well for my scalp, not for curl definition. I like this product, but I think my curls need something a little more moisturizing. Nice product, but it left my hair a little greasy by the end of the day."

— Michal (5/5)

Great product - always in my rotation

"While I like to mix it up and try different products, this has become one of my go-tos! My stylist also uses this one when she styles me out after a cut. I would describe this as a mid-weight, mid-level hold product. For me it works great whether I am styling my curls and letting them air dry or using a diffuser right out of the gate. I often bring this when I travel, particularly to warmer and drier climates, as it can work as a single product styling routine with air drying. I always have this on hand in my rotation wherever I am in the world!"

— Marla (5/5)

Q&A

Is there a travel size for define and shine gel? Regular tube takes up too much room.
Not at this time! Thank you for your feedback. We hope to add a travel sized version in the future.