Our Expertise With the Best Natural Hair Ingredients<br />With more than 30 years of experience as The Curl Experts®, Ouidad is proud to have perfected the art of customized, high-quality curl care with innovative products formulated for every curl type—from loose curls and waves, to spirals, tight curls, and coils. As a stylist created (and salon perfected) brand, we’re committed to creating the most innovative products with quality ingredients for every curl type, hair texture, and individual curl need.Our professional-quality, award-winning formulas are made Ouidad Clean with the most sophisticated good-for-curl ingredients that combine decades of salon experience with the latest in scientific breakthroughs.<br />Our Built-In Hair Product Ingredient Checker<br />It's now easier than ever to learn about the carefully curated, premium ingredients found in your favorite Ouidad formulas, as well as the specific uses and benefits each ingredient can have on your curls with our built-in ingredient checker. To continue our commitment to delivering professional, salon-quality curl results using the most effective ingredients, we’ve partnered with ClearForMe: a database that lists out the ingredients found in each product, providing transparent definitions with the purpose each ingredient serves in a formula. With information on over 2 million ingredients, ClearForMe helps personalize your shopping experience and makes it easier to find the products best for your hair. They source their ingredient facts from accredited organizations like the World Health Organization, the National Institute of Health, and more.<br />Access Our Hair Product Ingredients With Ease<br /><br />Simply go to the ingredients section on any page and click on the “full ingredient details” button to view the full list. You’ll have access to all ingredients for that product in seconds! You can also access specific ingredient definitions and benefits by clicking on each ingredient's name. Try it now, and see our clarifying shampoo ingredients or discover the clean ingredients in our dry shampoo!<br />We know that ingredients are important. Our goal is to make it easier for you to find what you need for your curls, whether that’s moisturizing ingredients like hyaluronic acid and shea butter or strengthening ingredients like pro-vitamin B5 and rice water. And with this new feature, we are confident in our commitment to continue our legacy as The Curl Experts® by providing more information and transparency about the good-for-curl ingredients we use in our products.<br />For more information on Ouidad curly haircare products, visit Ouidad.com.