Curly Hair Styling Routine

Chances are you've heard of plopping-but what exactly does it mean, you wonder? The go-to practice for so many curly girls might be something...

Learn how to refresh curly hair with Ouidad’s curl refresher sprays, anti-frizz serums, and treatments that bring shine and definition back—no wash required.

Discover the best Ouidad gels and creams for men’s curly hair. Get tips by curl type—waves, spirals, or coils—for simple, effective styling.

Shop Ouidad’s limited edition curly hair gift sets for frizz-free, defined, and healthy curls—perfect holiday gifts for every curl type and style.

Hydrate, define, and refresh every curl type with the Moisture Lock™ Collection—lightweight formulas that fight frizz, detangle, and deliver lasting softness.