Ouidad Brand Ambassador
Irinel de León Gives No Sweat™ Post-Workout Mist A Test Run

Let’s face it: Working out and getting sweaty can wreak havoc on curls, especially after a wash-and-go routine. You may even avoid a workout because you’re having a good hair day and just don’t want to ruin your fresh curls (guilty). Well, you no longer have to schedule your social life ...
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Try Our At-Home Treatment Collection with Irinel de León

Image courtesy of @davidasdiaryEverything from heat, weather and chemicals can wreak havoc on curls, leaving them lifeless, dry, brittle and in desperate need of a pick-me-up. Sometimes that means a trip to the salon for a really intense hair treatment—but that’s not always possible. Good news: ...
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3 Holiday-Inspired Updos With Irinel de León

Who else is glamming it up to hang on the couch this holiday season? We tapped celebrity hairstylist and brand ambassador Irinel de León to share her holiday hair inspiration with fellow curly girls. She’s sharing three, easy holiday updos you can achieve at home using your favorite Ouidad ...
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Layering vs. Cocktailing with Brand Ambassador Irinel de León

If you have curly hair, you’ve probably dabbled in layering and ‘cocktailing’ different products to find combinations that work best for your curl type. These are common practices amongst us curly girls, but can get a little tricky. If you haven’t yet experimented, I’m going to break down ...
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Brand Ambassador Irinel de León Puts the New Curl Shaper™ Line to the Test

September is here and with that always comes a new school year, a fresh haircut and/or color (although it’s tough to get to a salon nowadays), a reset and new beauty launches. Timed perfectly, Ouidad just launched their new curl defining collection called Curl Shaper™, which I am beyond excited ...
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How to Refresh Your Curls for Fall with Irinel de León

Although we’ve spent the past several months quarantining at home, there have still been creative and safe ways to get outside and enjoy some fun in the sun. But, being out in the heat and water can really wreak havoc on our curls. So, when the cooler months start to approach, some major mane ...
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Debunking Curl Myths with Brand Ambassador Irinel de León—Part 1

Sulfates & Silicones As both a professional hairstylist and curly girl consumer, I’ve done a good amount of research when it comes to products and the ingredients with which they’re made. One of the things I’ve learned is that sulfates, silicones, and alcohols are some of the common ...
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At-Home Hair Treatments With Irinel de León

Irinel here; Ouidad’s Brand Ambassador! Let’s face it, this quarantine has taught us one of two things: We either do too much or not enough to our hair. Either way, there’s hope to help your curls live their best quarantine life–so when this is all over, they’ll feel nourished, ...
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Brand Ambassador Irinel de León’s Scalp Routine

When we think of the hair that grows out of our head, a lot women don’t give much thought to the integrity of their scalp, what condition it’s in, and what kind of scalp remedies should be worked into their regular hair routine. As a hairstylist and curly girl myself, I know ...
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Meet Our Brand Ambassador– Irinel de León

Hi! I’m Irinel and I couldn’t be more excited to share that I am the new brand ambassador for Ouidad! It has been a dream of mine to work with Ouidad– a brand that is passionate about their products and educating their consumers on how to care for their specific curl type. My curl ...
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