Curl Talk: The Ouidad Blog

Brand Ambassador Irinel de León Puts the New Curl Shaper™ Line to the Test

Brand Ambassador Irinel de León Puts the New Curl Shaper™ Line to the Test
September is here and with that always comes a new school year, a fresh haircut and/or color (although it’s tough to get to a salon nowadays), a reset and new beauty launches. Timed perfectly, Ouidad just launched their new curl defining collection called Curl Shaper™, which I am beyond excited ...
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Curl Talk With: Azalea Danes

Curl Talk With: Azalea Danes
Saving the earth is a full-time job, but you can still look great while doing it. This month, we sat down with climate change activist Azalea Danes to chat about how she’s working on making the world a better place and how to keep your beauty routine eco-conscious.  Read on for what she’s ...
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Curl Talk: Tiff Benson

Curl Talk: Tiff Benson
For this month’s edition of Curl Talk we sat down (virtually) with Tiff Benson, bonafide curly girl and founder of The Fragrance Society. Tiff is a self-proclaimed Perfumista who created the Fragrance Society as a way to bring together anyone who wants to up their fragrance game and get educated ...
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How to Refresh Your Curls for Fall with Irinel de León

How to Refresh Your Curls for Fall with Irinel de León
 Although we’ve spent the past several months quarantining at home, there have still been creative and safe ways to get outside and enjoy some fun in the sun. But, being out in the heat and water can really wreak havoc on our curls. So, when the cooler months start to approach, some major mane ...
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How Ouidad Pioneered The Hair Industry One Curl At A Time

How Ouidad Pioneered The Hair Industry One Curl At A Time
Did you know that 65 percent of the U.S. population has curly, kinky, or wavy hair*? For Ouidad, a Lebanese immigrant whose family landed in Rhode Island in 1966 where she and her sister were teased in school for their black “Mongol”-like curly hair, it certainly didn’t feel that way. ...
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Summer Curl Care With Brand Ambassador Irinel de León

Summer Curl Care With Brand Ambassador Irinel de León
Summer is in full swing and although we’re still in the middle of a pandemic, we can still participate in some summer fun safely—the goal is to do so without compromising our curls. Sea water, chlorine and the sun can wreak havoc on our hair, so it’s important to make small changes throughout ...
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Got Quarantine-Induced Split Ends? Here’s What You Can Do.

Got Quarantine-Induced Split Ends? Here’s What You Can Do.
Still holding out for that first post-quarantine haircut? It’s been a long few months for you (and your hair!) and your ends are most likely starting to show it. Trust us, we are right there with you. Unless you’ve had an at-home personal stylist during quarantine, your curls are in dire need of ...
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Debunking Curl Myths with Brand Ambassador Irinel de León—Part 2

Debunking Curl Myths with Brand Ambassador Irinel de León—Part 2
Silicones and Sulfates As I continued my conversation with Ouidad’s Product Development team, it became apparent that there are other types of ingredients that have gained such a bad rep, even I had been convinced to stay clear of them!  Like sulfates and silicones, there are alcohols that are ...
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Debunking Curl Myths with Brand Ambassador Irinel de León—Part 1

Debunking Curl Myths with Brand Ambassador Irinel de León—Part 1
Sulfates & Silicones As both a professional hairstylist and curly girl consumer, I’ve done a good amount of research when it comes to products and the ingredients with which they’re made. One of the things I’ve learned is that sulfates, silicones, and alcohols are some of the common ...
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Scalp + Hair Collection Application 101

Scalp + Hair Collection Application 101
By now, you’ve probably heard about our new Scalp + Hair collection—four targeted treatments that are made to supercharge your curls and give them the best foundation to flourish. But you may be asking yourself: “How do I use these?”. We got you. Here’s a step-by-step guide on how to apply ...
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