Not your curl type?
"Classic" curls approximately 1 to 1-1/2" wide.
Often described as "classicly" curly, your wide curls have good definition, bounce and lots of volume. Occasionally two types of medium curls are found on one head, a bigger, looser curl mixed with tighter ringlets.
Scroll down for more!
Ouidad products are formulated to gently cleanse, moisturize, and define curly hair without weighing it down keeping it manageable and frizz-free all day long.
Shop now
See the gorgeous results our clients achieved when they discovered the secret to beautiful, touchable curls
Learn more
Here are tips and techniques to help you create curls that wow. Click here for how-to’s on care, specific products and styling methods to create your ultimate curl.
Learn moreFor Beautiful, Defined Curls
Sulfate-free cleanser designed to provide long lasting protection from frizz and flyaways.
Sulfate-free cleanser designed to provide long lasting protection from frizz and flyaways.
Learn more ›“The shampoo was rich and thick and felt moisturizing, but my hair still felt clean after I used it!” - Tricia
Defies even the highest humidity, simultaneously detangling and defrizzing curls while promoting softness and shine.
Defies even the highest humidity, simultaneously detangling and defrizzing curls while promoting softness and shine.
Learn more ›“The Climate Control Conditioner made my hair feel like silk -soft and manageable- very easy to comb through and detangle.” - Rebecca
The perfect finishing touch to stop flyaways before they start.
The perfect finishing touch to stop flyaways before they start.
Learn more ›
The newest styling technology created to enhance and define your most beautiful waves & curls.
The newest styling technology created to enhance and define your most beautiful waves & curls.
Learn more ›
A unique styling cream specifically designed for tighter curls.
A unique styling cream specifically designed for tighter curls.
Learn more ›
Whipped Curls is a thick daily conditioner that envelopes curls in deeply hydrating nutrients to elevate the moisture factor within the hair cuticle.
Whipped Curls is a thick daily conditioner that envelopes curls in deeply hydrating nutrients to elevate the moisture factor within the hair cuticle.
Learn more ›
Ultra Nourishing Cleansing Oil is a foaming, water-activated oil-based cleanser that gently removes dirt and build-up while restoring essential moisture.
Ultra Nourishing Cleansing Oil is a foaming, water-activated oil-based cleanser that gently removes dirt and build-up while restoring essential moisture.
Learn more ›
Curl Co-Wash is a rich, low-lathering, sulfate-free cleansing conditioner that leaves hair moisturized, soft & frizz-free while gently clearing hair of buildup.
Curl Co-Wash is a rich, low-lathering, sulfate-free cleansing conditioner that leaves hair moisturized, soft & frizz-free while gently clearing hair of buildup.
Learn more ›
Gentle, low foaming daily formula for normal or chemically treated hair.
Gentle, low foaming daily formula for normal or chemically treated hair.
Learn more ›“I like that it is mild and does the job without drying out my hair.” - Francesca
Oil-free formula that provides the proper daily protein balance to revive dry, dull or damaged curly hair.
Oil-free formula that provides the proper daily protein balance to revive dry, dull or damaged curly hair.
Learn more ›“My hair felt softer and more weightless! Made my curls look more controlled and pretty instead of a frizz.” - Lori
Controls Frizz in All Climates. Works with the humidity so hair stays in place, curls stay defined.
Controls Frizz in All Climates. Works with the humidity so hair stays in place, curls stay defined.
Learn more ›“An entire day on a humid beach and my hair never frizzed! Simply amazing!” - Genea
Versatile styling aid that works with your hair's own inner "memory" to provide a superior, natural-looking hold.
Versatile styling aid that works with your hair's own inner "memory" to provide a superior, natural-looking hold.
Learn more ›“Great gel, define my curls better than any other gel that I have used, and it is not sticky” - Eunice
Dual-purpose formula combines long-lasting hold with the freedom of movement needed for today's styling.
Dual-purpose formula combines long-lasting hold with the freedom of movement needed for today's styling.
Learn more ›“Best hairspray ever! Does not make hair stiff or gummy and holds style for hours!” - Crystal
Reflects light to add luminosity to curly hair and smoothes to control and eliminate frizz.
Reflects light to add luminosity to curly hair and smoothes to control and eliminate frizz.
Learn more ›“Shine Glaze is incredible. No greasy look, just soft shine and the frizz is GONE!” - Coleen
Next generation detangling tool designed to slide through your curls without the ripping or tugging.
Next generation detangling tool designed to slide through your curls without the ripping or tugging.
Learn more ›“Helped me get rid of the knots I had before, it also goes through my hair without messing up my curls or causing frizz.” - Veronica
3.5" Professional size metal clips with Ouidad imprint are great for positioning and holding curls in place while hair dries. (pkg of 6)
3.5" Professional size metal clips with Ouidad imprint are great for positioning and holding curls in place while hair dries. (pkg of 6)
Learn more ›“Helps create volume and assists in setting my curls. My hair is never flat on top which is every curly girls dream.” - Crystal
From Dry to Dazzling
Step 1Apply a dollop of Moisture Lock Leave-In Conditioner to your palms, and rub hands together
Step 2Gently run your hands through your damp or wet hair, spreading the conditioner. Leave in conditioner without rinsing
Step 3Apply a nickel size amount of Climate Control to 3-4 sections of hair.
Step 4Run the Double Detangler comb gently through hair to set your curl pattern
Step 5Spritz on Styling Mist evenly. After mist dries, scrunch hair lightly with fingers to eliminate any stiffness
Step 1Wash hair with Clear & Gentle Shampoo
Step 2Apply Balancing Rinse Conditioner in sections and allow hair to absorb proteins and moisture for 3 minutes
Step 3Apply a nickel size of Tress Effects Styling Gel to 3-4 sections of hair
Step 4Rake fingers through hair; holding each section at the end, then shake to set your curl pattern
Step 5Dry with a diffuser to add volume and scrunch your hair lightly as you dry
Step 1Wash hair with PlayCurl Volumizing Shampoo
Step 2Apply PlayCurl Volumizing Conditioner in sections and allow hair to absorb proteins and moisture for 3 minutes
Step 3Apply dollop of PlayCurl Foam to 3-4 sections of hair
Step 4Rake fingers through hair; holding each section at the end, then shake to set your curl pattern.
Step 5Use a diffuser or allow to air dry, dabbing excess water from hair with a towel.
Create your ultimate Curls
Ouidad’s Curly Hair Tips
Use styling gels that offer curl definition, moisturization, and frizz control
Let hair air dry or use a hair dryer on low heat with a diffuser
Do not use a brush or comb on your dry curls which will cause the hair to expand and contribute to frizz
Ouidad’s Curly Hair Tips
Use duckbill clips on the crown of your head to lift top curls. To properly position curls, open clip no more than a half-inch to inch wide. Gently slide clip along scalp and keep it as close to root as possible. Position clips to lift the hair evenly across the crown, working from front to back. Allow hair to dry and then remove.
Ouidad’s Curly Hair Tips
Reduce tangles by sleeping on a satin pillowcase
To enhance waves once they are dry, rub a little shine serum into the palm of your hands and smooth over your hair gently. This will add a sheen and tame any stray fly-aways.
Styling Curly HairOuidad’s Rake & Shake Technique
Ouidad’s Specialized Approach for Creating Defined, Frizz-Free Curls