Get the Look: Tracy Reese New York Fashion Week F/W 2014

Ouidad Creative Director Moran Willhite shares some tips on how to re-create the looks that were featured at the Tracy Reese Fall/Winter 2014 New York Fashion Week Show   

Ouidad at Tracy Reese Fall 2014 Fashion Show


The Curl Experts Bring Texture to the Tracy Reese Fall 2014 Runway

Monday, 10 February 2014, 18:51 | Category : Press
Tags : , , , , , , , , , ,

Ouidad’s talented team of curl experts returned to New York Fashion Week, for the second consecutive year, to create looks for Tracy Reese’s Fall/Winter 2014 show!

Our philosophy of embracing and loving your natural kinks, curls and waves beautifully mirrors the spirit of Tracy’s Fall 2014 designs and her theme of “individual beauty.” Through this collection, Tracy wants to empower women to flaunt what they were naturally given. The Ouidad stylists created individualized looks that incorporated different hair parts, inconsistent patterns, realistic curls, free-flowing strands and natural texture. 

Stay tuned for details on how to create these looks at home!

Ouidad at Tracy Reese Fall 2014 Fashion Show

Ouidad Creative Director Morgan Willhite,  Fashion Designer Tracy Reese & Ouidad herself!


Textured Waves at the 2014 Grammy Awards


Lorde, Beyonce & Chrissy Teigen, photo sources:,,

Beyonce, Lorde and Chrissy Teigen were all sporting voluminous, textured waves at last night’s 56th annual Grammy Awards.

Ouidad Creative Director, Morgan Willhite shares her tips for creating this fabulous red carpet trend!

1) Prep hair with Ouidad Play Curl Volumizing Styling Spray to amplify volume and enhance texture.

2) Once tousled dry, increase the appearance of natural texture by using a 3 barrel waving iron.

3) Break up texture with Ouidad Wave Create Sea Spray to hold the style while providing a matte finish.

4) Finish the look with Ouidad Mongongo Oil Multi-Use Hair Treatment to smooth unwanted frizz and tame any dehydrated flyaways.