Beauty Editors Got *Whipped* into Shape

Last night, Beauty Editors (and Ouidad employees) got whipped into shape at New York City’s trendy SoulCycle and previewed Ouidad’s latest curl innovation, Whipped Curls Daily Conditioner & Styling Primer.

This is the first installment from the NEW Ouidad Curl Recovery Collection.

Keep an eye out on November 28th at!

Editors were gifted these exclusive lab samples

This thick, dense daily conditioner envelopes curls in deeply hydrating nutrients to mend damage while strengthening and restructuring curls to restore natural luster. Ingredients like Shea, Glycerin and a triple Olive Oil blend work harmoniously to nourish the hair, while smoothing frizz and enhancing shine.

It also doubles as a styling primer creating the perfect canvas by re-establishing the natural curl pattern for easy styling with any gel or cream.

This will be a must have for all of you curly girls with color-treated, heat/chemically damaged and thirsty hair!