The 6-Step Melt-Down Mask Makeover

{ Friday, 29 January 2016 }

Curls require internal moisture and nutrients to hold and form their shape. The natural arcs and angles of a curl leave the cuticle layer exposed, allowing natural moisture and nutrients to escape and climatic aggressors, chemicals and heavy ingredients to be absorbed. Damaged, chemically treated hair often experiences a compromised lipid barrier – the natural […]

7 Tips for Getting Your Best Cut

{ Friday, 22 January 2016 }

Bad haircuts are mortifying no matter your hair texture.  A bad cut on curly hair can take several months, sometime years, to correct and grow out. To make the most of your curls—and to avoid any freak-outs, meltdowns or OMG salon moments—use these expert tips for getting your best cut. Tip #1: Select a stylist […]

Ouidad makeover: “Make me look like this!”

{ Friday, 15 January 2016 }

Our model Kesha is our Tight Curl inspiration, and we were excited she agreed to share her curls for our makeover demonstration.  Check out how we transformed Kesha’s already amazing curls into spectacular! Consultation / Cleanse & Condition After our initial consultation with Kesha, we started off by cleansing and conditioner her hair with Ouidad’s […]

Curl Master: Our Q&A with Lauren Moser

{ Monday, 11 January 2016 }

Lauren Moser has established herself as a leading force in the field of creative hair design. Her professional portfolio ranges from runway shows, editorial photo shoots and ad campaigns, to the commercial looks her clients love at her trendy Hair Lab Detroit the Salon. Her head-turning signature hair fashion looks have won top national honors […]

New Year, New You: Salon Pros on Reinventing Your Curls

{ Tuesday, 5 January 2016 }

New Year, New You: The hottest curl tips to reinvent your look in 2016 If you’re anything like us here at Ouidad, you consider changing your curl style about 20 times a week. You may feel that the length is dragging your curls down or noticed a lot of shorter, curlier styles on the red […]

Real Curls: Tips and Advice from Ouidad’s NY Office

{ Wednesday, 23 December 2015 }

One of the coolest things about being the AVP of Education for Ouidad is all the tips I’ve picked up from different curl experts in the industry. I love picking their brains for new and fun techniques, then testing them out on my own curls. A good hair day often leads to a good day […]

2015: The Year in Curls

{ Wednesday, 23 December 2015 }

In this year’s 2015 year-end round-up, Ouidad takes a look back at the Top 10 curl trends, looks and product choices for curls, waves and texture – including inspiration and tips to help you take your curls to the next level. Coming in at Number Ten… #10: The Wash and Wear “Curls to go” were […]

Prep Your Curls for Winter

{ Friday, 18 December 2015 }

Winter’s Here: Prep Your Curls for the Season While it may have felt like it for some time already, winter is now officially here — and with it, the curl-challenging effects of snow and sleet, drying indoor heat and static-inducing hats and scarves. A change of seasons is a great reason to update your look, […]

All Night Long: 6 Secrets to Perfect Holiday Curls

{ Thursday, 17 December 2015 }

Hair is like architecture: without the perfect foundation it will ultimately weaken and fall. When prepping curls for a holiday event, use a really good primer and high-quality styling products to lay the foundation of the curl and assist in its preservation. Toast the season with stylish curls using our Curl Expert tips: Curl Expert […]


{ Tuesday, 15 December 2015 }

This holiday season, add glamour and glitz to your everyday style with a sparkling hair accessory. These eye-catchers are great for adding a hint of fun sophistication to curls – whether loose, classic, tight or kinky. A few simple accessories can transform your wear-to-work look into a bold evening statement. CHOOSING AN ACCESSORY Whether your […]

Whip Curls into Winter Shape

{ Tuesday, 8 December 2015 }

With winter fast approaching, wardrobes are changing, and coats and snow boots are dusted off and ready to wear. Take this time to prime your curls for the harsh months ahead. We know that not every curl is created equal, and Ouidad is best known for identifying 4 specific curl types and a prescriptive regime […]

Quick Change Curls: How to Take Your A.M. Hair to P.M. Hair

{ Friday, 4 December 2015 }

Change Curls and Go! Let’s face it. The most wonderful time of the year, is also the busiest. It’s the season full of holiday parties and gatherings with friends and family. To help you dance through the season with ease, we’ve gathered the best tips and tricks that will take your curls from work to […]