Holiday Twist-And-Pin Party Looks

{ Friday, 4 November 2016 }

Two styles for making merry. Twist, pin, party. What could be easier? LOOK 1: THE FESTIVE FAUX HAWK Raise a glass to this standout style—it’s designed to play up your curls’ natural volume and height. Add a bold red lip to up the cheer factor even more. Time needed: 10 min | Level: Quick & […]

Grow Longer, Stronger Curly Hair

{ Tuesday, 18 October 2016 }

If you’ve ever spent months—or years—growing out bangs or a pixie cut, then you know the struggle. On average, hair grows half an inch per month, or about six inches per year – but with curls, it can feel like a much slower process. “Curly hair grows at the same rate as straight hair,” says […]

The One-Product Frizz Fix

{ Friday, 14 October 2016 }

Curly hair’s unique anatomy means all curl types are prone to frizz. So what’s a curl to do when frizz leaves hair looking dull and frazzled? Our experts swear by Ouidad’s Texture Smoothing Frizz & Flyaway Fighter Spray for instantly defined, de-frizzed curls with major shine factor. Watch and learn how to use it to […]

Why Your Curls Need A Clarifying Shampoo

{ Wednesday, 5 October 2016 }

Not clear on what, exactly, a clarifying shampoo does? Here’s everything you need to know about these formulas, which work like a “reset” button for your curls. What is a clarifying shampoo? Clarifying shampoos deliver a deeper cleanse than regular shampoos, using ingredients such as fruit acids to wash away residue from styling products and […]

Tour Ouidad’s New Fort Lauderdale Flagship

{ Tuesday, 20 September 2016 }

Curls in the know have a new destination in South Florida. This past Thursday, Ouidad Fort Lauderdale opened its doors, joining New York and Santa Monica as our third flagship salon location—and the curl community came out to celebrate. At the opening reception, Lead Stylist Chadwick Pendley and Lead Colorist Igor Araujo welcomed their clientele […]

7 Ways to Use Mongongo Oil — from The Curl Experts

{ Friday, 16 September 2016 }

With so many ways to use our new Mongongo Oil Multi-Use Curl Treatment, we asked the texture experts on Ouidad’s Curl Advisory Board (CAB) to share their best tips and tricks. Scroll through our slideshow or jump below for the tips!     1. To Control Frizz “I use Mongongo Oil to calm frizz after […]

Mongongo Oil: Before & After

{ Wednesday, 14 September 2016 }

Seeing is believing. Ouidad’s Mongongo Oil Multi-Use Curl Treatment leaves every type of curl softer, more manageable and illuminated with healthy shine. Read on to see what our new liquid gold elixir can do for YOUR curls. 1. LOOSE CURLS Mongongo Oil benefits Loose Curls by sealing split ends and providing a lightweight heat protectant […]

Get The Look: The Quick-And-Easy Cascading Pony

{ Tuesday, 6 September 2016 }

Looking for a quick way to change up your curl look? This high ponytail puts your hair’s texture front and center, while giving you all the face-framing benefits of bangs (minus the commitment). And best of all, it’s super easy to do. Time needed: 5 min Difficulty level: Quick & Easy Ideal curl type: Classic […]

Get The Look: The 5-Minute Side Bun

{ Tuesday, 6 September 2016 }

You hit the snooze button a few too many times, and now you’re in a hurry to get out the door. No problem: with its face-framing curl, this side bun is a step beyond your basic chignon—but just as effortless to pull off. Time needed: 5 min Difficulty level: Quick & Easy Ideal curl type: […]

Caring for Kids’ Curls: Back to School and Beyond

{ Friday, 26 August 2016 }

  Curl confidence begins at an early age. Whether you grew up with curly hair yourself or you’re raising a curly kid, you likely know it’s not just important for young people to learn how to manage their curls, but to feel great about them, too. The biggest challenge of raising a curly kid is […]

Video: Easy Headband Braid

{ Monday, 15 August 2016 }

  WHY WE LOVE IT This easy, feminine braid shows off your curls and keeps hair off your face. PRODUCTS USED Ouidad Finishing Mist Setting & Holding Spray STEPS 1. Create a side part, and prep curls with Ouidad Finishing Mist Setting & Holding Spray to add texture. 2. On the side of your part […]

Deep Conditioning Do’s and Don’ts

{ Monday, 8 August 2016 }

A few days ago we explored the types of treatments that are best for curls. You’ve identified the right deep conditioner for your curl’s unique needs — now how can you get the most out of it? Follow Ouidad’s Do’s and Don’ts for deep conditioning, for your softest, shiniest, healthiest curls ever. DO start with […]