The Next Generation of Ombre



My clients love graduated color or ombre, which I have taken to the next level through color blending.

Instead of having a clear line of dark to light, I blend the lighter pieces within the depths of the hair so there is no point of origin. You have a beautiful gradual effect with an updated technique.

For my clients who are a single process, you can never go wrong with face framing highlights. They can soften a look and compliment facial features.

Being inspired by 1920’s  and 60’s fashion, I see a comeback to hair accessories. Particularly headbands placed across the forehead and floral adornments.

Want to really turn heads? Combine my graduated color blending technique with an innovative loose side braid or tussled up do.

It is not always about cutting your hair to change your style. Color can take your look to a new level. I always find the seasonal changes the perfect time to update my color clients looks.

-Elena, Ouidad NY Senior Colorist



Embracing Your Natural Texture with Balayage


With women embracing their natural texture, I see a return to 1960’s and 70’s with hair color and styling.

Think middle parts with beachy waves cascading with sun kisses highlights.

Brigitte Bardot blonde meets hippie chic and Cleopatra Jones with warm tones graced across her curls.

 Balayage and three dimensional color placement can enhance all of these styles and textures beautifully.

The Balayage technique is perfect for all hair textures. It allows for creativity and adds movement to create a natural finish. This is the healthier hair technique when highlighting.

Curly textures can add three dimensional pops of color to enhance eye color and facial structure.

I have many clients who are still trending towards bright and violet hues in their blonde, brunette or red hair which is always fun to explore.

It is all about using the correct color and placement technique in the salon and finding the correct home care to preserve the color and integrity of the hair.

-Ian, Ouidad Creative Color Director

Happy Hurricane Season?

Friday, 14 June 2013, 17:11 | Category : Guest Bloggers
Tags : , , , , , , ,

With the recovery from Superstorm Sandy is still underway, the 2013 Hurricane Season began on June 1st.  Below are this year’s predictions.

The  2013 hurricane season, which began June 1, could be extremely active, with the National Oceanic and Atmospheric Administration’s Climate Prediction Center  issued a pre-season Atlantic hurricane forecast that calls for 13 to 20 named storms, including 7 to 11 hurricanes. Of those, 3 to 6 could be major hurricanes, Category 3 and above, with winds above 111 mph.   Those ranges are well above the seasonal averages of 12 named storms, 6 hurricanes and 3 major hurricanes. The forecasts do not include predictions about storm surges.

Now is the time to become Red Cross Ready: Get a kit. Make a plan. Be informed.

Develop and discuss your plans for hurricane season with family, friends and neighbors. Consider children, people with disabilities, seniors, and pets. Make several lists. What would you need to have on hand in order to shelter in place in your home or with neighbors? What would you need in the event you must evacuate to stay with family or ride out the storm in a shelter?

Get Tech Ready: The Red Cross has several “apps” you can download, if you haven’t already, starting with the Red Cross Hurricane App. Just visit the Apple App Store or the Google Play Store depending on your device.  Search for Red Cross.

As part of National Preparedness Month, the American Red Cross, FEMA, and Google are joining forces to teach people how to use technology and social media to prepare for emergencies and to “Get Tech Ready.”

Americans are relying more and more on social media and technology to learn about disasters, to seek help in emergencies, and to share information about their own well-being. In fact, a recent Red Cross survey shows that the internet is the third most popular way for Americans to gather emergency information.

Text and data services tend to be more resilient than phones during an emergency and with half of Americans using social media everyday that presents a unique opportunity for people to utilize those tools to get and give emergency help.

-Peter Wise, Ouidad Co-Founder

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