Curls for a Cure® 2014

Wednesday, 17 September 2014 by Ouidad-The Curl Experts

Ouidad and her husband, Peter, started Curls for a Cure after she was diagnosed with and beat breast cancer, the same disease that took her mother’s life. After matching your donations to reach over $475,000, we decided that we wanted to go even bigger, and this year we’re supporting Curls for a Cure like never before.

Curls for a Cure Pink Curl Extension

Show your support by purchasing the limited edition Pink Curl Extension – 100% of the purchase price will be donated to The Breast Cancer Research Foundation® (BCRF). Additionally, for every pink curl selfie shared on Instagram with #CurlsForACure, we’ll donate an additional $1, up to $50,000 (you’ll even be entered to win a custom Ouidad regimen for your curl type!).

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KRLY® Kids 

Breast cancer awareness shouldn’t be limited to just one month out of an entire year – according to BCRF, a woman is diagnosed with breast cancer every 2 minutes in the US. To further contribute to the research and funding that can ultimately lead to finding a cure, we’ll be donating $1 from every purchase of a KRLY Kids product to BCRF year-round.

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Partnership with NaturallyCurly.com

The leading online destination for all things textured hair, NaturallyCurly.com, has joined with Ouidad in the fight to find a cure. Together, we’ve created an online Curls for a Cure destination where we can all share our experiences and support for one another, as breast cancer has impacted all of us in some way. To kick-off the program, NaturallyCurly hosted a Google Hangout with their Co-Founder Michelle Breyer and Ouidad, both cancer survivors. They shared their stories, as well as encouragement for others who may be going through such a trying time. If you were unable to tune in live, watch the hangout below:

We hope you’ll join us in this fight!

The Best of New York Fashion Week Curls

Thursday, 11 September 2014 by Ouidad-The Curl Experts

Fashion Week is always an exciting time in New York City. As sleek models travel the runways, curly men and women flock to the streets to flaunt their enviable spirals and clothes.

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To celebrate the most fashionable time of the year, here are a few of our favorite curl looks from around the city:

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So Long, Summer… Hello, Hair Recovery!

Thursday, 4 September 2014 by Morgan

We all love the summer… the vacations, the long weekends, the fun. Unfortunately, summer doesn’t always love our curls. The combination of sun, ocean and chlorine can do quite a number on curls, leading to dull, brittle or frizzy hair. With the summer wrapping up, here are a few things you can do to repair summer hair damage and get your curls back in top form for fall.

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Post-Summer Hair Recovery Tips
  • Get a haircut. It sounds scary, but it doesn’t have to be! Simply ask your stylist for a “micro-trim.” Dusting the ends will remove the dry brittleness, helping you to avoid breakage and excess shedding. (If you’re in the market for a new stylist, look at our Flagship & Certified Salons!)

  • Regularly deep treat your hair. An intensive deep treatment is the main solution for restoring the necessary moisture to your curls. You can deep treat at home using our 12 Minute Deep Treatment. If you don’t have a heated cap or dryer, you can still heat-activate using conditioning tips from our stylists.

What exciting things did you do this summer, and how are you reviving your curls?